Office tours are welcome.
Neustadt Creative Marketing 100 E. Pennsylvania Ave., Suite 301
Baltimore, MD 21286
Telephone: 410-825-7660 BethAnne Garcia bethanne ext. 1
Edit Barry edit ext. 2
Allison Blum allison ext. 3
Mark Neustadt mark ext. 4
DirectionsTravelling on the Baltimore Beltway (I-695 toward Towson), take exit 27A to merge onto Dulaney Valley Road heading south toward Towson. Proceed one mile to the Towson traffic circle. Enter the circle and take the fourth exit on to Joppa Road (just past the Barnes and Noble). Drive to the first traffic light and turn right onto Virginia Avenue, just before the Exxon station. Immediately to your right you will see two surface parking lots. Turn into the first parking lot for Towson Circle. The gate attendant will give you a ticket which we will validate with a stamp in our office.
East Pennsylvania Avenue is at the south boundary of the second parking lot. 100 East Pennsylvania Avenue is a three-story building in the middle of the block with a small courtyard. To reach our office, enter the door at the left rear corner of the courtyard. Proceed to the third floor and look for the orange door (Suite 301).
We're 30 minutes north of BWI-Thurgood Marshall Airport.
The Hedgehog Approach
Our work is not intended to turn an institution around on a dime. We are hedgehogs not rabbits. Our research phase takes anywhere from four to nine months. Once we have created our high-level strategy document, then we tackle creative projects. A new brand image, publications or a microsite can be ready in as little as five months. A full-blown website or publications program will take longer. Generally we give you your complete school makeover in 18-20 months. The point of all this work is to put an institution on a long term path to success – marketing as a way to control your fortune. You benefit from up times and weather bad times. What would you give to have your institution on a dramatically improved trajectory two years from now? Efficient, thoughtful, committed hedgehogs are better than rabbits any day.