Print/Web Integration 101

Located in Carlisle, Pennsylvania, and founded in 1783, Dickinson College is an historic American liberal arts college. Today, it is deeply committed to being a leader in global awareness and sustainability. For more than a decade, NCM has partnered with Dickinson to position it as an institution that reflects America and engages the world.

In this day, if you want to engage, you need to be effective both in print and on the Web. NCM built on its long affiliation with Dickinson and our deep commitment to the college's institutional goals to pioneer a research-based integrated Web/print admissions marketing campaign. At the center of the project was a comprehensive re-architecturing and design of the college website. A new generation of admissions publications established the photographic style and narrative for the program.

Note: If you are interested in Web-forward projects like the Dickinson campaign, visit the website of NCM’s sister company, Door No. 2. Door No. 2 features the same services with a programming, Web design and social media orientation.